Tag Archives: self-publishing

Shameless self-promotion

Self-publishing is as much about promotion as it is writing, which is why I’m not ashamed to admit that this blog is a bit of promotion for my new novella. “Wow” you may be thinking, “he got the link in early on just then”. Well, yes, guilty as charged. But why not? Any aspiring writer who has a Twitter account will no doubt be familiar with the #ShamelessPromo hashtag, and everything that comes with it. Making self-promotion shameless is important because, lets face it, who is going to help us if we don’t help each other?

Without the marketing weight of a successful publishing house behind us, we self-published authors need as much help as we can get. Sometimes, that means shamelessly helping ourselves too, which is just what I’m doing here. There are loads of useful resources out there on promoting yourself, so you really don’t need any advice from me, but I’m going to give it to you anyway!

  • Set up a blog
    Yes this is blatantly obvious but it bears repeating. It’s easy these days to set up a basic blog using for example, WordPress to get it looking exactly like you want it. If you enjoy delving in to the graphs and stats of SEO, even better, because there’s plenty of ways to keep track of how your site is performing. Remember, your blog is your personal platform to waffle on about anything you want and yes, promote your stuff.
  • Test the water
    If you’re not ready to take the plunge into the near-bottomless ocean of online publishing, why not self-publish some short stories, or older work that never saw the light of day? You can host it on your own site, or on any site for authors and readers that lets you upload your own stuff. This is a golden opportunity not only to get valuable feedback from people who love to read, but it can give you a little experience in promoting your writing.
  • Network
    Spend any length of time on Twitter, and you’d be forgiven for feeling discouraged by just how many people are doing exactly what you’re doing. It may seem like everyone is a budding author these days, with their own tale to tell and story to sell. Don’t let that put you off. Really, it’s no different than walking into your favourite book store and seeing all the latest releases lined up side-by-side. Some people like one thing, others like something else. It’s the way it goes and helping to promote the work of others, and them returning the favour is all part of networking. The more people you follow, the more you’ll learn.

So, there you go! I’ll end this #ShamlessPromo blog with a shameless call to buy my book!

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Filed under Authors, Books, Novel, self-publishing, Writing

What is a book?

No wait, hear me out. Still there? Good.

If you’re reading this you’re probably looking for a little more than a literal answer, so here goes.

These days, books can take many forms. As well as a good old-fashioned charity shop find or a crisp new release hastily picked up from the airport newsagent before your flight, there is of course everyone’s favourite space-saver, the Kindle. Or indeed, the Kindle app if (like me) you’re slumming it just a little.

Delve into the world of online publication and you’ll have so much choice, you won’t know where to start. I’m guilty of perhaps not reading as much as I’d like to, but having dipped my toe into Amazonian waters, I discovered a few things pretty quickly.

Firstly, self-publishing makes it easier than ever before to get what’s inside your head out there for the public to enjoy. And if they don’t, well that’s their problem. At least you did it. This doesn’t have to be the 1000+ word fantasy epic you’ve been slaving away at for half your life though. These days, books take many forms. Your story may be great but you just find yourself wanting to get it over a little more quickly – that’s fine. In the world of self-publishing nobody looks down their nose at a novella.

It doesn’t even have to have a narrative either. From stream-of-consciousness ramblings and specialist cookbooks, to collected essays and structured how-to guides, pretty much anything can be a book these days.

So, get that idea out of your head and onto your screen and before long, it’ll be on everybody else’s screen as well.

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Filed under Authors, Books, Communication, Editing, Fantasy, horror, Life, Science Fiction, self-publishing, Uncategorized, Writing